The Forest
Our company keeps following its vision in terms of environmental and social sustainability, in cooperation with Treedom. The plantation of 300 new trees will be an occasion to celebrate our 10th forest, for a total amount of 1940 trees in 10 countries, as well as the arrival of the 5th Dolci generation in our family’s company. This is the reason why our new project was named Five Generation, in order to welcome Ilaria in her new role in the company, hoping that her younger sisters Annachiara and Alice will develop the same skills and wishes that will keep alive our story, which began 115 years ago: balance between past and future, in order to bring innovation into tradition. We hope new generations will keep on growing in the best way possible, as well as our trees do.
Impact
The trees we plant have big ambitions: to bring benefits not only to the environment, but also to the people who live in it. That's why we work with NGOs and local communities to select the right tree for the right place and the right purpose. That’s why we think about the medium and long term, because we’re not content with simply planting trees: we want to see them grow.
The trees in the forest will absorb:
60.53 t* of CO₂